How can you convince someone to get hearing aids?
Do you know someone who has hearing loss, but refuses to get hearing aids? How do you convince someone to get hearing aids?
But facts such as these will not convince someone to get hearing aids. Or convince someone who already has hearing aids to start wearing them.
I know that in my gut. You can’t convince people with facts. Yet I see these facts “used” by the hearing healthcare industry to make an argument for hearing aids.
Why won’t this work? We respond to feelings, not to facts.
Ditch the facts. They won’t help.
The answer lies in the book, Switch: How to Change When Change is Hard, by Dan and Chip Heath. It has to do with elephants. The elephant is the emotional part of the brain that says, “Let’s go!” The elephant is the fuel for action and change.
When you talk to the elephant about hearing loss, appeal to the emotion. How did he feel when he missed the jokes at the family Christmas dinner? When he can’t hear his adorable grandson on the telephone, does it bother him? What would be the worst case scenario if he did nothing about these difficulties? What would be the worst case scenario if he took action, but was not successful? What is the best possible outcome?
The challenge is getting the elephant moving, even if movement is slow at first. When a task feels too big, the elephant will resist. Big changes come from a succession of small changes. It’s okay if the first changes seem almost trivial.
So, baby steps are important. There are lots of small things that one can do before or after taking the huge step of getting hearing aids.
This is what I am getting at with communication strategies. If you make a small change like admitting that you didn’t hear, and asking other people to slow down, you start down a whole new path. The path is called: taking responsibility for your hearing loss.
Baby steps, baby steps, baby steps. Keep going!
Would love your perspective on this. Please add a comment.
Related post: Hear Better: Focus on Starting
Photo credit: © Jeffrey Banke
- ABOUT US
- HEAR BETTER
- LIP READING
- CONTACT US
- Communication Strategies
- Use what you know
- Asking for repetition
- Can't hear when people mumble? Get help from the chameleon effect!
- Teach Others How to Help
- Are You Bluffing?
- Get Beyond Small Talk
- Hear Better in Restaurants
- Communication: a two way street
- How to ask for help so that others will "hear" you
- How Should You Remind People About Your Hearing Loss?
- Educating others about hearing loss
- Pretending to Listen
- Hearing Aids
- Hearing Test
- For Significant Others
- For Hearing Care Professionals
- LACE Coaching for Hearing Care Professionals
- Hearing Strategies coaching for hearing care professionals
- Hearing in Noise is the Holy Grail
- Hearing loss and 'all or nothing' thinking
- Case history question: which ear on the phone?
- Client confidence from LACE training
- Happier relationships: role of the hearing care professional
- Customer service
- Newsletter archive
- Adjusting to hearing loss
- Are Restaurants Way Too Loud?
- Dear 16 Year Old Me
- Dementia and hearing loss
- Disclosing Hearing Loss
- My hearing aids don't work well anymore
- On listening
- Technology and hearing loss
- The best parts of me
- Turning Point with Hearing Loss
- Upside-Down Thinking
- Ear Candles and Cotton Swabs
- Holiday Season and Hearing Loss
- Focus on Starting
Sign up for the HEARa Newsletter
Hearing Strategies 4-week program: January 29-February 19, 2014. Email Sandra@heara.ca for details